In a new campaign to reinforce that Apple still prioritises privacy, they've released an ad with the tagline 'Privacy matters' that shows various everyday situations where people would wish to have their privacy protected.
“If privacy matters in your life, it should matter to the phone your life is on,” the commercial declares. It concludes with the line “Privacy. That’s iPhone.”
Check out the ad below and let us know what you think.
Want some exclusive content? Join the UltraLinx mailing list here.