Classified ads have never really been very pleasing to the eye, mainly because there's never been a reason for them to be. However, creative duo Felipe Salazar and Karen Castañeda created a classified ad that incorporated a brilliant optical illusion that will definitely make you look at the ad twice.
The ad was for their client HiperCentro Corona who wanted an ad for their home kitchen, Felipe and Karen managed to create an illusion using disproportionate blocks of text to make a 3d-looking kitchen in the middle of the ad. That's how you do classified's.
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