Generally speaking, Apple doesn't really 'social media' - they don't need to promote themselves, so their Facebook and Twitter accounts have pretty much been their only social media accounts over the past few years.
However, times are changing, as Apple has just launched their own dedicated Instagram (@apple) aimed to show off how impressive the iPhone camera can be by encouraging people to use their #ShotOniPhone hashtag so they repost some of the best.
Check out @apple on Instagram here.
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