Samsung’s New Serif TV Is Unbelievably Good Looking

Televisions have come on leaps and bounds in the last couple of decades, but recently there really hasn’t been much change – they’re still the same boring black rectangles that we’ve been staring at for years now. This isn’t necessarily a bad thing, something different would be nice though.

Introducing the Samsung Serif. If you’re yet to hear about it, it’s a 4K TV that takes a completely different design approach to every TV we see in stores right now. The Serif’s goal is to make TV’s feel, function, and look like art.

The Samsung Serif has now started shipping, so get your order in. Prices start at $720 (24″) to $1,700 (40″)