Apple To Buy Beats by Dre for $3.2 Billion

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Apple To Buy Beats Basically Confirmed by Dr Dre Himself In a Video

According to the Financial Times, Apple is in the process of coming to a deal with Beats by Dre to buy the popular headphones brand for a cool $3.2 billion which would make it Apple's biggest ever acquisition.

The deal would include the Beats by Dre headphones and the music streaming service the company provides. The deal may be announced as soon as next week.

Apple already sells Beats by Dre headphones in its stores and they have no doubt been a massive hit, even if they don't provide as good sound quality for similarly priced headphones. Beats by Dre headphones are more of a fashion statement with buyers usually buying them because they see their favourite artists use them. Dr Dre has been able to market the headphones massively in all types of music videos by all sorts of artist which has undeniably helped the headphones gain such huge popularity.