Microsoft have of course been criticised a lot recently on their next generation console and whether it really is for gamers or just an entertainment system with gaming on the side. They also had the trouble with the used game policy where you couldn't give a game to a friend for free - they would have to buy a copy of it at a discounted price - thankfully Microsoft made a u-turn on that decision.
Today Microsoft has released a new ad for their Xbox One which hopes to win back the hearts of hardcore gamers. It's actually a pretty good ad that's all about inviting you to play the new system. It shows off voice control, graphics, the UI and much more.