If you didn't know already, the once very popular RSS reader by Google is being shut down today. Google says that RSS just isn't as popular as it used to be and that they want to put their resources into other projects.
If you've been looking for some great RSS alternatives, here are some I've used and have found to be very good in my experience.
Flipboard is easily my favourite and the RSS reader that I use everyday. Flipboard doesn't just limit you to RSS feeds though, you can find and subscribe to a huge wealth of content such as Flipboard magazines, Twitter profiles, Facebook fan pages, Instagram profiles, Tumblr sites, YouTube and much more. The magazine style layout of Flipboard is what I find most appealing and the ability to flick through content very quickly is great. The only problem with Flipboard is that you're limited to using it on iOS and Android devices, there is no web version as of yet.
Feedly has had a huge boost since the announcement of Google Reader being killed off. The service provided the ability to move all of your Google Reader feeds over to the service by simply signing in with your account. Users flocked to the service and rightly so, it's a brilliant RSS reader which handles content very well. Content is beautifully organised and you can fly through articles very quickly. The design is very minimal and clean - providing a great content first experience. Feedly works across the web, Android and iOS with feeds syncing between all apps.
Pulse is very similar to Feedly in terms of service and options but it provides a very different layout. The apps provide a unified box style, giving you thumbnails and titles to provide a more media based experience. One major feature that makes it differ from Feedly is the ability to find more content like on Flipboard. You can find more feeds to subscribe to, they're organised into their own categories making it very easy to find topics you're most interested in.
Digg Reader was just recently launched and isn't as developed as the three listed above - though they have done a very good job in just three months. Digg Reader is for the bare bones user. It doesn't have many features as of yet but it's great for those who know what feeds they want to follow and aren't bothered about content discovery.
These four are the biggest players right now and there are definitely a wealth of others out there. Any suggestions? Put them in the comments.