Whether you like it or not, Instagram is one of the most popular picture sharing services out right now. And the $1 billion that Facebook paid for it just shows how much potential Facebook see in it. There are now 100 million monthly active users on Instagram making it one of the biggest social networks right now. Those 100 million users have an array of filters to use and Marketo think they know what a filter says about you. A filter can have a profound effect upon a picture, brightening up or making it dark and mysterious - so the filter will usually say more about you than the picture.
Also, follow me on Instagram!