As people will know, making your business card stand out from the crowd can be difficult. A lot of the time it comes down to how your business card feels in the hand because the material used can make a big impression.
However Boris has taken a different approach by limiting how much he actually puts on the business card. It's very clever and has all the vital info (except his mobile number) on the card. Definitely not a card you will see anywhere else.
I was thinking I could do the same by just changing my username on Twitter to "TheUltraLinx". What does everyone else think?